Your word in the comments, your link in their Direct

Ask followers to comment one word under your reel. Each gets a public reply and your guide, promo code or link in Direct, with texts you wrote. Prepare the rule before the reel goes out, and it answers from the first comment.

Join the waitlist See a real run

Fig. 1rules · @bistro.demodemo

Keyword “guide”
Comment → public reply + link in Direct
412 sent
No reply in 15 min
The safe draft goes, with a Stop button
23 sent
Heart on story reactions
A heart back on a reaction, once a day per person
61 sent
Keyword “menu” · next post
Ready before the reel goes out
waiting

@ana.lGUIDE 🙌sent to direct
↳ @bistro.demoSent it to your Direct 👋
@ben_kthis is so usefulno keyword
@cris.vguide pleasesent to direct
↳ @bistro.demoCheck your DMs!
@dmitri🔥🔥🔥no keyword
@eva.swhere's the guide?sent to direct
↳ @bistro.demoOn its way to your Direct

Comments 0

With “guide” 0

Sent to Direct 0

Waiting for pace 0

Pace 0/h

Refusals slow it down; a spam refusal pauses the account’s rules.

Ready before you post

Write the keyword, a few public replies and the Direct message. Bind the rule to your next publication; next week the same word can lead somewhere else.

What followers see

A public reply under their comment.
A short Direct message with a button you name.
After the tap, your message with link buttons.

Instagram allows one private reply per comment; why the tap matters.

Ask to follow, politely

Before the link, add one message that asks people to follow you, with a button, in your own words.

Replies that don’t repeat

Public replies rotate from your set, so the comments do not fill with one line. prtner can suggest more in your tone; you choose which go in.

When the reel takes off

Each person gets the message once, “stop” works, and the pace slows when Instagram refuses. One reel on an account DNF runs drew 4,043 keyword comments in 14 hours: read the case, then apply for the beta.

FAQ

Questions

Can I add buttons?

Yes. The main message carries your links as buttons: a guide, a promo code, a booking page.

Can I use the same word on several reels?

Yes. Each comment rule belongs to its own reel, so one word can lead to a different message under each.

What if people misspell the word?

Mark it with asterisks to catch forms like “guides”. Case does not matter, and the other keyboard still counts.